Proven South Poll seed stock for the modern cattleman.
Cattle selected on Virginia pasture for fertility, longevity, maternal ability, and efficiency on grass. Genetics built to work in the heat, humidity, and fescue of the Southeast.
Primary focus
South Poll breeding stock
Raised here
Blue Ridge pasture proven
We select cattle that thrive in real-world grazing conditions, not cattle that only look good on paper.
§ 01 - What we do
We raise South Poll seed stock for cattlemen who need fertile, efficient animals that perform on grass, in the same valley our grandfather bought in 1975.
01
Pasture proven.
Our cattle earn their place in the herd under real Blue Ridge grazing conditions.
02
Maternal by design.
We select for fertility, calm disposition, easy calving, and cows that raise a strong calf every year.
03
Beef from the program.
Our direct farm beef is a natural extension of the same grass-based breeding program.
Lot SP-247 · "Cinder" · Born March 2023
§ 02 - The breed
South Poll.
Bred for heat, humidity, and pasture that isn't perfect.
A composite breed - Hereford, Senepol, Barzona, Red Angus - built by Alabama cattlemen for the humid Southeast. They calve unassisted, finish on grass at 20 months, and hold condition through a Virginia August.
Meet the herd§ 03 - The cuts
This week's shelf.
Grass-Fed Ground
80/20 blend from chuck and more brisket trim.
- Pack
- 1 lb
- Marbling
- Per lb
- $14.00
Ground Beef Value Pack
25 lb of grass-fed ground. Freezer-ready.
- Pack
- 25 lb
- Marbling
- Per lb
- $11.40
§ 04 - The people
Three generations on the same land.
My grandfather bought this land in 1975 with a loan and a plan. Fifty years later we're still moving cattle at dawn, still fixing fence, still learning what the pasture wants.
- The Ellett Family
50
Years farming
247
Head in the herd
2
Ellett Valley locations
0
Grain fed. Ever.
§ 05 - How it works
From the pasture to your kitchen.
01
Rotated pasture
Cattle move every 24–72 hours. The land gets long rest cycles. Root systems deepen, soil builds.
02
Local processing
Custom-cut at an Animal Welfare Approved facility fifteen minutes from the farm.
03
Dry-aged
Whole primals hang 28 days in a temperature-controlled cave.
04
Vacuum-sealed, blast-frozen
Every cut sealed and hard-frozen within 48 hours of fabrication.
05
Two-day shipping
Insulated crates with dry ice. Ships Monday and Tuesday only.
§ Word of mouth
What our regulars say.
The ribeye ruined me for grocery-store steak. I don't know how we go back.
You can taste the pasture. That sounds like something a food writer would say, but it's just true.
Third Thanksgiving in a row we've ordered the standing rib. Nothing else comes close.
§ Delivery
Ships frozen to the lower 48. Free over $250.
Vacuum-sealed and blast-frozen within 48 hours of fabrication. Packed in insulated crates with dry ice. Ships Monday and Tuesday only, so nothing sits over a weekend.
Full shipping details →2-day carrier
UPS / FedEx priority. Tracking sent at label creation.
Dry-ice cold chain
Arrives frozen solid. Straight to the freezer, no rush.
Local pickup
Free at the Blacksburg farm store, Thursday–Saturday.
§ 06 - From the journal
Field notes.
Reserve now - Winter 2026 harvests